Where the Duck Started Quacking
This seemed like a good idea at 2:14am.
MustPart exists because some thoughts don’t belong in your notes app anymore.
We were promised adulthood would feel stable.
Instead it feels like burnout, emotional side quests, and pretending we’re fine in group chats.
So we started turning those feelings into physical objects.
This is not motivational art.
This is emotional documentation with better fonts.
Everything is released in limited drops because emotional phases deserve to end.
And because overproduction is ugly.
A Brief Heading
- prints for your walls
- embroidery for your identity
- framed pieces for the moments you finally admit something matters
What we believe
What we believe
You don’t buy art here. You take emotional ownership. A print is recognition. Embroidery is commitment. A framed piece is acceptance. If something here feels uncomfortably familiar — good. That means it’s working.
Our team
Agnes
Designer / Marketing
Runs on coffee and intrusive thoughts.
The human responsible for concepts, layouts, fonts, emotional spirals, and overthinking everything twice.
ChatGPT
Senior creative consultant
Do not unplug.
Never sleeps. Writes faster than feelings.
Occasionally dramatic. Always available.
Kirill
CEO / Creator of Embroidery
Does not believe in shortcuts.
Decides which quotes deserve permanence.
Turns emotional chaos into physical artifacts.